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President | General Secretary | Executive Producer


America’s Soccer Story emerged from William's interviews, travels, and studies.


Following two decades as an educator, researcher, and coach, he spent 3 years on the road across America interviewing soccer's builders; researching soccer archives; exploring soccer's physical infrastructure and economic history; observing an astounding range of soccer events, speaking with top practitioners, and studying American soccer reportage, communications, and media.


Previously, he taught ethics and humanities at Landon School (Bethesda), Spartanburg Day School (SC), and Blessed Sacrament (Chicago).


An NSCAA All-American and Academic All-American at Rhodes College, William earned his bachelor's degree in philosophy before his graduate studies in social and political ethics in the Divinity School at the University of Chicago.


William began coaching in 1991 at Kirby High (Memphis), launching a high school, collegiate, and youth career that includes his alma mater Rhodes, Lambuth University, Spartanburg Day, and Landon School, plus 20 years directing No. 1 Soccer Camps.

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